Should Influencer Marketing Be Part of Your Marketing Mix?

23-09-2024 | Author : Admin

You can probably rattle off a host of marketing benefits. There are seemingly unlimited new AI tools every day to accelerate strategic priorities and get more work done in less time (boom!). Such tools not only enhance the impact of campaigns, but they can also contribute to a more patient-centric approach by tailoring communication and services.

So, what’s not to love about using AI in healthcare marketing? While AI presents numerous opportunities, some of the big concerns include privacy and data security, ethical considerations, and algorithm biases (which we’ll look at in greater detail below).